Organic Fair Trade coffee is different from 'plain old' Fair Trade coffee. It’s better for the environment, better for everyone’s health and provides a better standard of living for the farmer.
Farmers who grow coffee organically use renewable resources. They conserve soil and water to sustain the environment for future generations. They protect human health by avoiding pollutants, pesticides and herbicides. And they create an ecosystem that’s healthy for wildlife and birds.
Before coffee can be labelled organic, an approved agency must inspect the farm to certify that the farmer is following the guidelines necessary to meet organic standards.
Shade grown, bird friendly.
Growing coffee in the shade means growing coffee under a light canopy of varied vegetation at high altitudes. This creates a superior coffee cherry (bean) and a more resilient ecosystem.
A healthy ecosystem attracts birds, who assist in the cross-pollination of cherries and the distribution of beans and seeds, enhancing plant distribution and diversity. Organic growing creates a situation that’s win-win-win-win-win... for farmers, for communities, for wildlife, for consumers and for the planet.
Sustainability is a big, bold idea. It means doing things that “meet the needs of the present without compromising the ability of future generations to meet their own needs.”
We're all for that. We're committed to sustainability. We strive to make positive social and environmental impacts on the planet. Our commitment to buying and selling only 100% Certified Organic and 100% Certified Fair Trade coffee goes a long way to achieving that... but we don't rein in our efforts there.
Coffee is good. Certified organic coffee is better.